FedEx Gears Up for Three-Year Sponsorship Deal with BMW WilliamsF1 Team
BRUSSELS, Belgium (January 25th 2002) - Federal Express Corp. ("FedEx Express"), the world's largest express transportation company, today announced an exciting 3-year sponsorship deal with the BMW WilliamsF1 Team. The distinctive FedEx logo will be prominently displayed on the front wing of the new FW24 car and emblazoned on the race suits and helmets of drivers, Ralf Schumacher and Juan Pablo Montoya.
Following the signing of the agreement, FedEx President Europe, Middle East & Africa, Robert W. Elliott commented: "We are absolutely delighted to be associated with BMW WilliamsF1 Team, a team that will be challenging for the World Championship title in 2002. It is no coincidence that we are joining a team that has clearly demonstrated a "Whatever it takes" winning attitude and dedication to excellence."
Mr Elliott added: "FedEx has been involved with Formula One for five years now and with an average worldwide audience of 350 million viewers per race, it has proven itself to be an excellent platform to promote the FedEx brand. The sport closely reflects our core values of speed, reliability, technology and teamwork, hence directly supporting our brand positioning."
The stunning new FW24 car, complete with FedEx logos, was unveiled today at Silverstone, the historic home of Formula 1. BMW WilliamsF1 Team drivers' Ralf Schumacher and Juan Pablo Montoya were eager to put the new car to the test in front of the world's press.
Frank Williams, Team Principal of the BMW WilliamsF1 Team commented: "We are honoured to be able to add a truly impressive global brand and Fortune 500 mainstay corporation to our sponsorship portfolio. FedEx is a highly respected organisation and we're proud to carry their logo as we prepare to pursue victory in the World Championship this season."
With annual revenues of $20 billion, FedEx Corp. (NYSE: FDX) is the premier global provider of transportation, logistics, e-commerce and supply chain management services. The company offers integrated business solutions through a network of subsidiaries operating independently, including FedEx Express, the world's largest express transportation company; FedEx Ground, North America's second-largest provider of small-package ground delivery service; FedEx Freight, a leading provider of regional less-than-truckload freight services; FedEx Custom Critical, the world's largest provider of expedited time-critical shipments; and FedEx Trade Networks, a provider of customs brokerage, consulting, information technology and trade facilitation solutions.
Contact:
Cliff Morley
Corporate Communications
Europe, Middle East and Africa
Tel ++44 (0) 7768 810 753
