We Are Little's
We’re here to liven up your cup! We gently infuse the best Arabica coffee with flavours from ingredients we love to create amazing coffee.
Tell us what inspired you to start your business; what makes your business stand out and how it impacts you, your community or the environment and your hopes, dreams and plans to go global.
Little’s was born 25 years ago, after American Henry, and his Finnish wife Leila were inspired to bring together traditional Finnish coffee culture and American style flavours to get everyone drinking more exciting coffee. Their son Will, and his wife Caroline are the next generation of Little’s, driving the challenger brand forward with a continued passion to produce the finest quality products, using the best Arabica in each jar, only 4 calories per cup and no artificial ingredients.
How would you use the FedEx Small Business Grant Contest money to make a significant impact on growing your business and take it to the next level of success by going global?
We have lots of great ideas of how grow our business. We currently export 30% of our output to 10 countries and we want to grow this to 50%. The grant money would allow us to take part in more international trade shows and facilitate successful brand launches in new export markets, e.g. North America, Middle East, France and Germany. We would also love to launch some of our NPD internationally and the grant would allow this to be done successfully.