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Digital Marketing Planner

Digital Marketing Planner

Welcome to the Digital Marketing Planner! This site will provide you with the tools, forms and resources you need to get started with your digital marketing activities around fedex.ca!

Welcome to the Digital Marketing Planner! This site will provide you with the tools, forms and resources you need to get started with your digital marketing activities around fedex.ca!

Prepare your content


Creating a Campaign

Creating a Campaign

Developing an integrated marketing campaign that revolves around fedex.ca? Learn about the steps involved in your marketing activities.
 

CAMPAIGN SETUP & EXECUTION

    BUILD A PAGE

    IMPLEMENT DIGITAL ADVERTISING

Find Tools & Forms

Find Tools & Forms

Enhance your campaign or content on fedex.ca by leveraging various new tools to improve customer experience.
 

PERSONALIZATION TOOL
(ADOBE TARGET)

INTERNAL SEARCH TOOL
(SEARCH & PROMOTE)

VIDEO PLAYER
(OOYALA)

CUSTOMER FEEDBACK SURVEYS (QUALTRICS)

Create your content


FedEx.ca Design Guidelines

fedex.ca Design Guidelines

Ensure consistency on your pages by following somesimple guidelines when creating content on fedex.ca.
 

COPY AND IMAGE SIZE GUIDELINES

PAGE ANATOMY

    TOP LEVEL NAVIGATION

    HERO

    BODY

    PREFOOTER

fedex.ca Design Layout Ideas

fedex.ca Design Layout Ideas

Need a creative idea for your page that has worked in the past? Browse some of the latest layouts on fedex.ca.
 

LANDING PAGE

PRODUCT PAGE

TOPICS PAGE

SERVICE PAGE