March 2016 Edition
The influential annual Superbrands survey considered 4,500 brands that were judged by both an Expert Council and over 4,000 individual business professionals in the UAE. The Superbrands program aims to identify those brands that are performing above and beyond others within the market.
“It is an honor and a pleasure for FedEx Express to be the recipient of this accolade for the third consecutive year”, says Nathalie Amiel-Ferrault, vice-president customer experience, marketing & communications, FedEx Express Middle East, Indian Subcontinent and Africa. “This recognition is definitely thanks to all our team members and their tireless efforts to keep our FedEx Brand promise, but also to our customers’ loyalty.”
Through vibrantly-colored branding and the hidden white arrow between “E” and “x” in its logo, we always strive to provide you with innovative ways to deliver outstanding experiences. Our beliefs to be connected, dynamic, committed, innovative and excelling are embedded within the FedEx Express brand and well recognized in the region.