Let's get social
Social media is a great way for you to engage positively with our brand and help boost our reputation. This guide helps you to do that, but does not replace or change our existing Social Media Guidelines. Always continue to follow our Code of Conduct, both offline and online.
1. Finding our Social Media Guidelines
Finding them is easy…
...they’re available on the corporate website, SharePoint and ExpressNet.
Translations of the guidelines are also available in Dutch, French, German, Italian, Polish, Portuguese, Russian and Spanish on SharePoint and ExpressNet.
2. Like, comment and share
You can from our official social media channels...
...just make sure any comments are factually correct and be clear that you're speaking for yourself, not FedEx. And if you choose to endorse a FedEx product or service, be transparent and disclose you are working for FedEx.
As a FedEx manager you can’t write recommendations on social media for your (former) team members.
If you’ve got something exciting to share about FedEx…
…ask our social media team to do it for you. We always welcome your FedEx stories and pictures! Just send these to socialmediaEU@fedex.com.
If you’re a hiring manager, you can find instructions on 'Workday' to post jobs on LinkedIn.
3. Sharing information
Make sure you are not sharing any confidential information…
…so, don’t share any FedEx information that isn’t publicly available. This also goes for sharing employee personal data online.
4. Use of logos and imagery
Feel free to post pictures of yourself in your uniform…
…or with your vehicle, just make sure they’re not offensive. You can also give them to our social media team and if suitable they can share them for you.
Don't use FedEx logos, graphics or images as your account name, username or profile photo; using FedEx owned imagery from our Brand library should be avoided on personal profiles.
5. Congratulating team members
Congratulate a colleague online, or post about a work event...
... as long as it's clear you're speaking for yourself - not on behalf of the company- and it's not confidential. If you’re recognising a colleague, don’t forget to get their permission first.
6. How we reply to customers
We know you want to speak up for us...
...but please let our trained team members reply to any customer feedback; you can report anything they’re not aware of to socialmediaEU@fedex.com.