FedEx® Tracking+
Make tracking your moment to drive loyalty
Ready to turn the post-purchase journey into the start of something bigger?
Turn your tracking pages and notifications into a simpler, more intelligent, branded experience that boosts customer loyalty and repeat sales.
FedEx Tracking+, enabled by global software leader parcelLab, can give your brand clearer visibility, stronger communication for customers, and greater control across the delivery journey to drive growth and engagement.
Your engagement engine
For action-driving communication that’s authentic and AI-enabled, look to FedEx® Tracking+:
Make tracking profitable
with AI-curated dynamic product recommendations that can spark shopping during tracking moments.
Cut uncertainty, build trust
with near real-time shipment updates and proactive delay alerts.
Tell your brand story
with embedded updates on your own channels, and custom notifications via SMS, email or webhook.
Make it meaningful
with personalized touchpoints, crafted by AI, that you can test, track and measure.
Benefits you can measure
With FedEx® Tracking+, you may see measurable gains such as:
42%
fewer “Where is my order?” inquiries
7%
higher Net Promotor Score
42%
more repeat purchases
These metrics reflect select customers’ outcomes from post-purchase solutions.
Results may vary based on use case, integration type and operating conditions.
With FedEx® Tracking+ you can:
Meet customers where they are
- Notify customers in their channels of choice — whether email, SMS, or by webhook for in-app, chatbot, or Apple wallet updates
- Proactively push automated tracking updates in near real-time to keep customers in the loop
Embed tracking everywhere
- Show shipment updates on your own website — for a smoother experience that connects tracking with other site features
- Control the look and feel of tracking messages so they’re fully on brand
Personalize the delivery journey
- Customize notifications using real-time data and intelligent insights to keep customers engaged long after checkout
- Run targeted campaigns with hyper-tailored messaging and smarter product recommendations
Keep customers, grow revenue
- Anticipate or avoid “Where is my order?” inquiries using intelligent insights to predict delays
- Connect tracking and returns to cut uncertainty and friction
- Keep the tracking journey within your own channels to maintain engagement and encourage repeat purchases
Ready to take control?
See what’s possible with FedEx® Tracking+.
Discover our digital solutions
FedEx® Tracking+ is part of our suite of digital solutions — fueled by FedEx data, built for growth.
Discover FedEx Returns+
Close the returns loop with FedEx® Returns+, a premium solution enabled by parcelLab.
