Tech Chat with Small Businesses

Let us introduce you.

Small-business owners have a special kind of tech support: each other. Introducing some of our Entrepreneur Advisory Board (EAB) and FedEx Small Business Grant Contest winners. They understand the challenges you face. They've been there. They're still there. And they want to share what they've learned about the importance of tech – and how it can help drive your business.

Platform management

Brian Munoz of Penny Luck
Brian Munoz of Penny Luck

Brian Munoz

Choosing a platform is serious business. Get tips from Brian and others on their picks, from start to scale. Find out which tools can help you diversify and expand to new channels — and how automation and integrating your apps can increase productivity.

Marketing

Michael Holstein of Fiddlershop
Michael Holstein of Fiddlershop

Michael Holstein

Michael says email marketing is more than alive and well — it changed his business. Learn which platform he uses and what works for his peers. Plus, get tips on how you can create professional-looking images and graphics. Advertise online. And choose a CRM platform that helps you understand your customers’ behavior.

Social media

Kat Samardzija of Locker Lifestyle
Kat Samardzija of Locker Lifestyle

Kat Samardzija

Kat shares how social media gives a boost to brand awareness — and the chance to interact one-on-one with customers. Use tools to track user data so you can run targeted ads and build a following. And find out how you can scale up to launch a tactical, wide-ranging social presence.

Website optimization

Hannah Garrison of Wear Your Music
Hannah Garrison of Wear Your Music

Hannah Garrison

Hannah and her friends have ideas on how you can make your website your workhorse. Check out tools that can get you a higher SEO ranking. Use heatmaps to optimize your site and content. Improve cart conversion to recover lost sales. And provide customer support that will build trust and loyalty.

Operations

Andrea Sreshta of LuminAID
Andrea Sreshta of LuminAID

Andrea Sreshta

Andrea knows operations keep your business’ wheels turning. Accounting, payroll, taxes. Expenses, invoices, payment collections. All are necessary, and all are potentially complex. Learn which tools your peers rely on to keep finances in order and their teams taken care of.  

Fulfillment

Jeanne Foley of The Groomsman Suit
Jeanne Foley of The Groomsman Suit

Jeanne Foley

Getting your product to your customer on time is essential to your success. Get insights from Jeanne and other small-business owners on software that can help you manage your inventory, especially as you scale and SKUs soar. And learn about tools that can help create a seamless fulfillment process — from order entry to the front door.


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