Articles and insights

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Let us connect you to advice and guidance from your small business peers and industry leading experts.

Choose a topic below to read about real-world use cases to help inform your supply chain decisions, and beyond.

Brick and mortar

Small business guide to canvassing

If you have a deal that's worth sharing with the whole neighborhood, here's how to get the word out effectively.

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Contactless business practices to create a safe customer experience

Here's a retail health and safety checklist to make your retail business shopping safe/friendly in the age of COVID-19.

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How to create successful customer loyalty programs

Loyalty programs for small businesses engage and reward customers and build long-term relationships

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Change management

5 tips to recharge yourself and your business

Breathing new life into your business can equip you to face the competition. Check out these engaging ways to recharge your business and help it grow.

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Pivot your small business with these four tips

Thinking about transitioning your business, pivoting, or growing? Check out these tips to successfully pivot your business.

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Grand reopening ideas following a disaster or crisis

A grand reopening sign is a welcomed sight after a disaster or crisis. These tips can help you get your business up and running again.

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Customer experience

Creating an effective customer advocate program

Building brand advocacy through can be simple if you offer excellent service and products and show loyalty to your brand ambassadors.

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Company Christmas cards and holiday messages to clients

There are unspoken rules associated with company Christmas cards. Here’s how to effectively communicate a Happy Holidays message to clients.

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Contactless business practices to create a safe customer experience

Here's a retail health and safety checklist to make your retail business shopping safe/friendly in the age of COVID-19.

read more

Design

How to make a banner for your business

Banner design for business marketing requires inspiration, a strong message and attractive visual content.

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How to create a poster

Learn how to design your own poster with these tips to create a memorable, eye-catching business poster.

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Choosing types of paper for printing

To choose the best type of paper for printing your project, consider factors like finish, thickness and cardstock paper weight.

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Digital marketing

Free advertising strategies for small business

What business can say no to free advertising? Here are some ideas to get you started before you start investing the big bucks.

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Tips for digital marketing

Get insights on digital marketing from FedEx Small Business Grant winners. They touch on social media, analytics, and how to create good content.

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Seven tips for peak planning

Get advice from FedEx Small Business Grant Contest winners on how they make the most of their peak season.

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Ecommerce

Choose the right e-commerce platform

Get tips to help you choose the right sales platform for your small business.

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Custom-branded boxes and printed inserts

See how to boost your small business brand using custom-branded boxes, packaging, and inserts.

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How to sell on Etsy like a pro

What’s the cost to sell on Etsy? How does Etsy shipping work? Find all the answers to your questions about this popular site.

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Finance

9 ways to stay on budget with smart shipping

Get simple tips for getting the most value and savings with FedEx. These include signing up for discounts and rewards, and more.

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Exploring angel investing

Owner, Gina Cucina, details why she decided to seek angel investing for her small, growing business.

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Crowd-funding for small business

Small business owners Kelly McCollum and Marcie Colledge from Yellow Scope share the secrets of successful crowdfunding.

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Fragile shipping

Packing breakables 101

Get quick, easy tips for packing fragile shipments.

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Special care shipping

Check out these tips and service information on shipping wine, breakables, perishables, and temperature controlled items.

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Fulfillment

How to optimize order fulfillment

Learn the goals for optimizing your order fulfillment and the six steps to assess your current fulfillment process.

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4 Ways to improve inventory management

Get tips for managing your inventory and fulfillment process. Explore inventory software and how to set inventory levels.

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Fulfillment Tech Chat

Jeanne Foley of The Groomsman Suit and other small business owners share the technology that makes their e-commerce fulfillment efficient.

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Funding

Exploring angel investing

Owner, Gina Cucina, details why she decided to seek angel investing for her small, growing business.

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Crowd-funding for small business

Small business owners Kelly McCollum and Marcie Colledge from Yellow Scope share the secrets of successful crowdfunding.

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FedEx Small Business Grant Contest

Learn about the annual FedEx Small Business Grant Contest, meet past winners, and hear their inspiring stories of business success.

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Human resources

Seven tips for peak planning

Get advice from FedEx Small Business Grant Contest winners on how they make the most of their peak season.

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Peak season staffing

Get tips on staffing up for your small business peak season from Ibrahima Diallo, co-founder of Ginjan Bros.

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How to create a training manual

Training manuals are trusted resources for employees. Use these examples to create a clear and concise set of procedures for your company.

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International

How $46 dollars launched global success

Learn how a global business can launch with a small investment, determination, a niche market, and family support.

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How to ship internationally

From clearing customs and which customs documents you need as well as the other steps involved, learn step-by-step how to ship internationally.

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Inventory management

How to optimize order fulfillment

Learn the goals for optimizing your order fulfillment and the six steps to assess your current fulfillment process.

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4 Ways to improve inventory management

Get tips for managing your inventory and fulfillment process. Explore inventory software and how to set inventory levels.

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Plan your peak season inventory

Get advice on planning inventory levels for your small business peak season. Have enough product without getting stuck with a surplus.

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New business

Free advertising strategies for small business

What business can say no to free advertising? Here are some ideas to get you started before you start investing the big bucks.

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5 tips to recharge yourself and your business

Breathing new life into your business can equip you to face the competition. Check out these engaging ways to recharge your business and help it grow.

Read more

Grand reopening ideas following a disaster or crisis

A grand reopening sign is a welcomed sight after a disaster or crisis. These tips can help you get your business up and running again.

read more

Packaging

5 tips for shipping perishables

Get five quick insights from Danny Catullo, of Catullo Prime Meats, on how to ship perishable items.

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Custom-branded boxes and printed inserts

See how to boost your small business brand using custom-branded boxes, packaging, and inserts.

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Efficient packaging in action

See how Phigenics, a water management company, customized their packaging, cushioning, and shipping boxes to reduce cost.

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Packing

5 tips for shipping perishables

Get five quick insights from Danny Catullo, of Catullo Prime Meats, on how to ship perishable items.

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Efficient packaging in action

See how Phigenics, a water management company, customized their packaging, cushioning, and shipping boxes to reduce cost.

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Market with custom labels

See how custom e-commerce labels help you communicate with customers. They add six panels of brochure space to share coupons, recipes, and stories.

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Peak

Seven tips for peak planning

Get advice from FedEx Small Business Grant Contest winners on how they make the most of their peak season.

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Peak season staffing

Get tips on staffing up for your small business peak season from Ibrahima Diallo, co-founder of Ginjan Bros.

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Company Christmas cards and holiday messages to clients

There are unspoken rules associated with company Christmas cards. Here’s how to effectively communicate a Happy Holidays message to clients.

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Perishable

5 tips for shipping perishables

Get five quick insights from Danny Catullo, of Catullo Prime Meats, on how to ship perishable items.

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Tips from 20 years of packaging

Get insights on perishable packaging from Suzi Buchanan, of Humdinger Kettle Korn, and their 20 years of shipping experience.

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Key tips for shipping perishables

Get tips from FedEx and Phillip Rix, of Phillip Ashley Chocolates, on packing and shipping perishables.

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Pricing

Pricing for success

Dream Beard participates in Q&A with small business expert, Dawn Fotopulos, about pricing strategy.

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Print

Choosing types of paper for printing

To choose the best type of paper for printing your project, consider factors like finish, thickness and cardstock paper weight.

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Company Christmas cards and holiday messages to clients

There are unspoken rules associated with company Christmas cards. Here’s how to effectively communicate a Happy Holidays message to clients.

read article

How to make a gallery wall in your home or office

There's an art to creating a gallery wall that best showcases your art or business assets. Here are some ideas for layout, printing and other tips.

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Print marketing

Free advertising strategies for small business

What business can say no to free advertising? Here are some ideas to get you started before you start investing the big bucks.

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Alternative uses for business cards 

From coupons to frequent punch cards, there are many ways to get the most out of your business card.

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Creating an effective customer advocate program

Building brand advocacy through can be simple if you offer excellent service and products and show loyalty to your brand ambassadors.

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Returns

How returns can boost online sales and customer loyalty

Returns are part of selling online. Use these business insights and tips on returns to help boost your online sales and improve customer loyalty.

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A return strategy suited for success

The Groomsman Suit shares how a return strategy and partnership with FedEx helped build relationships with its customers and lead to business growth.

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Shipping as a competitive advantage

From free shipping to choosing the best returns options, here are some key ways you can give your business the competitive advantage.

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Shipping

5 tips for shipping perishables

Get five quick insights from Danny Catullo, of Catullo Prime Meats, on how to ship perishable items.

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9 ways to stay on budget with smart shipping

Get simple tips for getting the most value and savings with FedEx. These include signing up for discounts and rewards, and more.

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7 ways to become a more efficient shopper

Get easy tips to help you set up shipping, save money, scale up, and streamline. Also learn about helpful apps, packaging, and efficiency tricks.

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Sustainability

10 tips for creating an eco-friendly business

Kat Crabill, founder of Nurdle in the Rough, talks sustainability and getting your employees and customers to invest in your green values.

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How small businesses give back

For some entrepreneurs, doing good and giving back is more than a seasonal theme, it’s a part of their business culture all year.

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Green marketing examples to inspire your business

Sustainability is essential for your company’s success. These green examples can help your business reduce waste and increase brand awareness.

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Technology

Choose the right e-commerce platform

Get tips to help you choose the right sales platform for your small business.

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Free online marketing tools every entrepreneur should know

Here's a round up of must-have tools to help run your business marketing faster and more efficiently (bonus, they're all free!).

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Integrate shipping software

Understand integration options to help you build FedEx shipping into your e-commerce platform.

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