New business insights for small business

Free advertising strategies for small business

What business can say no to free advertising? Here are some ideas to get you started before you start investing the big bucks.

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5 tips to recharge yourself and your business

Breathing new life into your business can equip you to face the competition. Check out these engaging ways to recharge your business and help it grow.

Grand reopening ideas following a disaster or crisis

A grand reopening sign is a welcomed sight after a disaster or crisis. These tips can help you get your business up and running again.

Graphic design ideas to perfect your business branding

Strong branding is the key to success. Make a splash and keep your brand cohesive with clever graphic design ideas.

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How $46 dollars launched global success

Learn how a global business can launch with a small investment, determination, a niche market, and family support.

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Office décor ideas to bring life to your workplace

These office décor ideas will transform your workspace into a place where you can your employees will enjoy spending time.

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How to tell you brand story

Liz Powers, co-founder of ArtLifting, shares why it's important to tell your brand story and how to craft a compelling story.

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Home office décor ideas to up your work-from-home game

Working from home may be part of the new normal. Here are some ideas to decorate your home office and make the most of a small space.

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Is it good to start a business in this economy?

Find out how to take advantage of a recession to successfully get it up and running.

How to create business cards

Does your business card tell your story? Follow these best practices when you make your own business cards.

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New product launch strategy: How to market for your small business

To run a small business, you need to know how to get people to buy your product. Follow these tips to create a successful new product launch strategy.

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Setting brand guidelines to get your business off the ground

Guidelines are the backbone to strong brands. Make sure potential customers know what your company is all about with consistent business branding.

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How to determine how much to spend on advertising

How much does advertising cost each year? Set your budget and decide the best use of marketing dollars for your small business.

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Standard operating procedures checklist

Use these creative employee handbook examples for tips on how to train your staff on your standard operating procedures.

Surviving the first five years

FedEx Small Business Grant winners and FedEx marketing experts share their insights on building a company that thrives long term.

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